His background is technical with a Chemistry Degree specialized in Biochemistry. After a period of teaching and research turned his career in the commercial world and marketing in several companies in the sector of Health Technology, completing his academic training at ESADE.
He conducted the set up of Sanofi Diagnostics Pasteur in Spain (Madrid) where he was the General Manager a position he held later in other companies within the veterinary sector, in hospital logistics and in dental companies, again based in Barcelona.
With extensive experience in introducing foreign companies into Spain from the point of view of General Manager, Business Development, cost management, teams leadership and so on. ...
With a deep knowledge of the Healthcare Sector and the development and implementation of business plans with overall vision of opportunity, business goals and people management
After graduation in Medicine and Surgery at the University of Barcelona, she immediately studied ESADE MBA in order to join the Marketing and Scientific Management in the pharmaceutical industry. She has held various positions, always related to marketing and scientific advice, in several multinational pharmaceutical companies (Sandoz, Pharmacia ...) as well as companies involved in Ophthalmic Implantology (IOLs). In recent years, she has had diverse roles in other sectors related to health technology as Molecular Diagnostics Systems in oncology processes and e-Medicine. She is acting as external advisor on marketing, customer segmentation, referrals and opinion leader's relationship, and implementation of sales strategies.